Rethinking the Marketing Value Chain with AI-Powered Regulated Content Review

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AI is transforming the marketing value chain, from content creation and review to personalization at scale. But in regulated industries, greater content volume also means greater compliance complexity, leading to slower speed to market, inconsistent review, and increased risk.

Norm Ai helps firms scale AI-powered marketing with Regulatory AI agents built for compliance. Our agents apply firm-specific guidance, flag risks with clear rationale, generate compliant on-brand alternatives, centralize disclosures, and connect claims to approved sources through a fact bank. The result is a faster, more consistent review process that helps marketers move with confidence and enables compliance teams to keep pace without sacrificing rigor.

Join Lilly Raymond, former VP of Marketing Strategy, MarTech, and Operations at Prudential and Strategic Advisor at Norm Ai, and Johnston Chen, Director of Forward Deployed Legal Engineers at Norm Ai, for a discussion on how leading regulated institutions are reimagining the marketing value chain for the AI era.

You’ll learn how firms are balancing creativity and compliance by turning a growing review bottleneck into a scalable, governed system of record.

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In this session, you'll learn:

How AI-powered content review helps reviewers focus their time where human judgment adds the most value and frees capacity for more strategic work

How firm policy and institutional context can be embedded directly into AI agents to drive more consistent, scalable review

The measurable outcomes teams are achieving across marketing and compliance, including up to an 80% reduction in rejection rates and a 90% decrease in review times between business units

Our Speakers

Lilly Raymond

Former VP of Marketing Strategy, MarTech, and Operations at Prudential, and Strategic Advisory at Norm Ai

Johnston Chen

Director of Forward Deployed Legal Engineers at Norm Ai

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